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PROVOK is an entrepreneur driven by a passion for rightness, communication, and sharing. He helps the world solve communication problems through his various initiatives. He is CEO of Mental Breakdown and Spacefold.
Looking at my fat self in the mirror, I had a revelation.
First things first, I live to share with people. And so was my chubby 15 years old self. The one problem at this age... only might is right. That year:
- I failed to get the girl I had a crush on.
- I lost my best friend because he was becoming popular.
Why? Simply because, in a mid-school teenager’s mind, you can’t talk like the jungle king and not look like it. I was trying to roar like a lion while looking like a zebra.
In a nutshell, I realized I wasn’t communicating who I was the way I wanted to.
How body-language saved my life?
I gained about 20 centimeters and lost weight thanks to my willpower. In short, I was not looking like a zebra anymore. The real challenge was to learn how to really roar.
I started reading about non-verbal communication, NLP, communication strategies, patterns, etc. For years I watched videos. I listened to podcasts. Read blog articles and books about the same subject: communication.
One thing led to another. I had an idea! What if I learned how to master communicating with people. What if I could learn how to:
- Engineer robust, powerful, and sharp strategies.
- Create clean, custom, and goal-oriented designs.
- Make fast, spirited, and secure communication tools.
What I realized.
To engineer robust, powerful, and sharp strategies, I read books, talked with people, watched movies with a critical eye, and advised people.
I quickly realized that authenticity is vital. You can learn to better share your story, but you can’t lie about it.
I also understood that differentiation is radical by nature. Most strategists are all bark, no bite... When working on your brand strategy and identity, remember: dogs don’t meow.
To create clean, custom, and goal-oriented designs, I worked for years as a full-stack web developer and got shi*ty prototypes from designers that don’t know how to do their work correctly.
To help, I consistently improved prototype design processes to reduce technical debt and designer x dev’s lack of communication.
It helped me remember that humans are only animals able to create and use tools... thus, we have to remember that they must fulfill a purpose. This is why useless tools can only be made by tools.
Finally, to make fast, spirited, and secure communication tools:
- I got an associate’s degree in computer science.
- Graduated valedictorian at ECV.
- Did 4 years as a full-stack web developer.
- Became a freelance designer & full-stack developer.
At one point, it became clear that I had to make something big from all of this. That's why I made Mental Breakdown and Spacefold.
Why name a company Mental Breakdown?
Calm down, you fuc*ing TL;DR people.
Above, we talked about the fact that differentiation is radical by nature.
So just by saying our name, you know that we don’t bark; we bite.
One hell of a man.
Thrillingly unrestrained yet solidly crafted.
You’d be crazy not to swipe right.
I wish I could be more like him.
He’s my wallpaper.
And on top of that he can cook.